Review emails

Reminder emails

Follow up once with shoppers who did not submit a review.

Reminder emails

A reminder is a second email to customers who received a request and did not submit. It is a separate send and uses quota.

What it does

It lifts response rate with one follow-up. Two or more reminders usually feel like nagging.

Where it lives

Reviews → Collect Reviews (`/admin/reviews/collect`) — Reminders journey step. Set reminder frequency with automated requests. Timezone is on the same hub.

How it works

Turn reminder on, set delay after the first email (often 3–5 days), keep one button in the body. If you also send the original ask from Klaviyo, turn Syncnity reminders off for those customers or they get two threads.

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